Custom Optician Magento Theme
Frames by size and color, lens add-ons and contact reorders
Selling glasses online gets complicated the moment a customer picks a frame, since every pair still needs a lens type, a coating, maybe a tint and a prescription before it can go to the lab. Magento 2 handles that kind of catalog well when the storefront is built for it. Foxco designs a custom optician Magento theme around how your shoppers buy: frames as configurable products by color and eye size, lens packages that price themselves as options are picked and a prescription step that never sends anyone back to the start. The theme starts at $2,500 installed and configured on your store and the same team takes on the lab, insurance and inventory integrations when you're ready for them.
Every pair configured right the first time.
Let's get to work.
Contact us for a free consult and analysis.
Built for Opticians
- 01Configurable frames by color, eye size and bridge width
- 02Lens package builder with running price
- 03Prescription entry and photo upload at checkout
- 04Layered navigation by shape, material and brand
- 05Contact lens pages by brand, power and box count
- 06Page Builder landing pages for designer lines
- Custom Magento theme built for your optician
- Installed on your Magento store
- Set up with your logo, colors and products or services
- Categories, menus and CMS pages organized
- Mobile-first pages that load fast
- A walkthrough so your team can edit it
Optician theme questions
Will my optical store get a stock theme or something custom?
Custom. The theme is designed around your frame catalog and lens options, then built with your brand, products and pages on your Magento 2 store.
How long does an optician theme take?
Plan on 7-10 days for the theme once we have your logo, photos and frame catalog. Rush jobs depend on our bandwidth at the time; lab or insurance integrations run on their own timeline once they're scoped.
Can customers upload a prescription with their order?
Yes. A prescription entry and upload step is built into the theme. Automated checks against a lab system or a doctor's records would be a custom module.
Can the store sell contact lenses on a reorder schedule?
Contacts can be listed by brand, power and box count from day one. Automatic reorders need a subscription extension or a custom module; paid extensions are billed by their makers, separate from the theme.
All those choices stacked on one pair of glasses are where optical stores tend to lose people, usually somewhere between the coating dropdown and the prescription form. The theme walks shoppers through them in a sensible order and keeps the running price in plain view the whole way.
Frames that behave like real inventory
Each frame is a configurable product with color, eye size and bridge width as true attributes, so layered navigation can filter by shape, material, brand and fit. Colors that are out of stock gray out on the product page instead of failing at checkout. Kids' frames, sunglasses and designer lines get their own landing pages you can edit in Page Builder.
Lens packages and prescriptions
Single vision, progressives, blue light and photochromic lenses are set up as product options or bundles with clear pricing at every step. Customers can type their prescription or upload a photo of it while your opticians review it before the order heads to the lab, which keeps remakes down and the conversation short.
Lab, insurance and reorder integrations
Sending orders to your optical lab, checking vision plan benefits or running contact lens reorders on a schedule all need custom modules or outside connections. Foxco scopes each one as its own project. Our microagency has 100 years of combined experience between us, so the developer writing your lab integration already knows how messy optical order data gets.
An optical store customers can finish.
Let's get to work.
Contact us for a free consult and analysis.
Optician themes on other platforms
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