Custom Brewery BigCommerce Theme
Brewery apparel, case-priced glassware and mug club signups
Brewery merch has a way of outgrowing the shelf by the register. One season it's a few shirts and the next you're shipping hoodies to three states and boxing logo pint glasses for a bar hosting your tap takeover. BigCommerce handles that kind of growth well and Foxco builds a custom brewery BigCommerce theme for it, with apparel in every size and color, quantity pricing on glassware for accounts that buy by the case, mug club memberships through the BigCommerce app marketplace and gift certificates for the beer person on everyone's list. Release pages for taproom pickup go up wherever your license allows it. The whole build is $999 installed on your BigCommerce store and configured, so release day stays about pouring.
Merch that travels farther than the beer.
Let's get to work.
Contact us today.
Built for Breweries
- 01Apparel pages with size and color variants
- 02Case pricing on logo glassware for bar accounts
- 03Mug club membership page
- 04Release pages for taproom pickup where licensing allows
- 05Gift certificates in the main menu
- 06Beer list with style, ABV and IBU custom fields
Brewery theme questions
Template or custom theme?
A custom theme, built on the BigCommerce brewery framework Foxco keeps for taprooms and finished with your brand, your beers and merch and every page the taproom needs.
When would it launch?
Usually 7-10 days after we receive your logo, photos and product list. Rush jobs happen when our bandwidth allows.
Can bars and restaurants buy glassware at a different price?
Yes. Accounts go into a BigCommerce customer group with its own price list and quantity breaks, so a bar manager signs in and sees case pricing while retail shoppers see retail.
Can we ship beer from the store?
That depends on your license and your state, so the theme is set up to list releases for taproom pickup where that's allowed. Shipping beer involves compliance providers and carrier rules; if it's part of your plan we'd scope it as a custom project.
A crowded merch shelf means people want to take a piece of the taproom home with them. The store's job is to let the fan, the gift shopper and the bar account each find their way in without wading through the others.
Apparel that sizes up cleanly
Hoodies, tees, hats and the beanie that sells out every October each get BigCommerce variants for size and color with their own stock counts, so nobody orders an XL that left the shelf last week. The theme shows the shirt on real people with a size chart one tap away, which cuts down on the returns that eat into a small run.
Glassware and gear for accounts
Bars pouring your beer want your glassware, coasters and tap handles, usually by the case. A customer group with its own price list lets those accounts sign in and order at their rate with quantity breaks shown right on the product, while the retail shopper buying two pint glasses for a gift sees the regular price and never gets confused.
Memberships, releases and gifts
Foxco sets up a mug club page that explains the perks and the renewal date, with signups running through an app from the BigCommerce app marketplace. Release pages carry the can art, the pickup window and the limit per person and gift certificates stay in the menu for anyone shopping for a beer lover.
A taproom brand people wear home.
Let's get to work.
Contact us today.
Brewery themes on other platforms
Let's build your Brewery website
Tell us about your business and we'll get your theme started.